Advantages
The Advantages of the Booklet Label
The advantages can be classified into two; the Promotion and PR advantages, and the Packaging Application advantages.
The Promotion and PR advantages :
- Ease in applying using labeling machines
- Can be used for direct advertising
- Can be used as a product catalog
- Can be used for introducing new products
- Can be used for announcing rebates
- Can be used in cross-branding
- Can be used in sweepstakes, scratch-offs, lottery promotions
- Can be used for free samples
- Can be used for food recipes, usage instructions, etc…
- Can be used as the warranty card
Packaging Application advantages :
- A better shelf impact
- A better look for big amounts of writing
- Lower packaging and distribution costs by keeping the packaging constant and using the booklets for the variable information
- Can be stored and destroyed easily when wished
- More space for detailed usage instructions and product specifications
- More space for your graphics and visuals
- More space for warning instructions
- More space for environmental information
- More space for warranty terms
- More space for several languages